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Laatumarja: Southwestern Finland – The Leading Producer of Fresh Berries

Projects

02 April 2025

Laatumarja: Southwestern Finland – The Leading Producer of Fresh Berries

1. Healthy, balanced and sustainable diets for all European consumers

2. Prevention and reduction of food loss and waste

3. A climate - neutral food chain in Europe by 2050

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The Laatumarja project helped to enhance berry cultivation productivity in Southwestern Finland. With over 70 participating berry farms, the project results provided wider benefits for nearly 300 farms in the region. It produced valuable research data for the needs of the berry entrepreneurs, including soil analyses and testing of new berry varieties imported from different countries. The Cordon cut technique was tested for currants, and digital cultivation tools were introduced. The project’s communication channels successfully disseminated relevant information to berry producers.

Publishing org

Editorial team

Related Organisation(s)

ProAgria and LUKE

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Geographical descriptors

Albania

Armenia

Austria

Belgium

Bosnia and Herzegovina

Bulgaria

Croatia

Cyprus

Czechia

Denmark

Estonia

EU-27

Finland

France

Georgia

Germany

Greece

Hungary

Iceland

Ireland

Italy

Kosovo

Latvia

Liechtenstein

Lithuania

Luxembourg

Malta

Moldova

Montenegro

Netherlands

North Macedonia

Norway

Poland

Portugal

Romania

Serbia

Slovakia

Slovenia

Spain

Sweden

Switzerland

Türkiye

Ukraine

Organisation Type

Academic / Research and VET Institutions

Business Support Organisation

Company with 250 or more employees

Cluster Organisations

Consumer Organisations

Cultural and Heritage Organisations

Destination Management & Marketing Organisations

EU Institutions

Financial Institutions and Investors

Industry Associations and Chambers of Commerce

International Organisations

Local Authorities

Media / Journalist Organisations

National authorities

Networks and Federations / Confederations

NGOs / Non-profits

Notified Bodies

Regional Authorities

SMEs (a company with less than 250 employees)

Social Economy Entity

Trade Unions

Other

  • CoC aspirational objectives

    • 1. Healthy, balanced and sustainable diets for all European consumers

    • 2. Prevention and reduction of food loss and waste

    • 3. A climate - neutral food chain in Europe by 2050

    • 4. An optimised circular and resource-efficient food chain in Europe

    • 5. Sustained, inclusive and sustainable economic growth, employment and decent work for all

    • 6. Sustainable value creation in the European food supply chain through partnership

    • 7. Sustainable sourcing in food supply chains

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This cooperation project involved rural advisory and research organisations, ProAgria Western Finland, and the Natural Resources Institute Finland (LUKE). The region’s berry growers were active partners, offering infrastructure for farm trials and sharing their expertise as farmers. Cooperation also took place with the Farmers’ Association, Hedelmän ja Marjanviljelijäin liitto ry, and local associations. Additionally, companies such as Novarbo Oy, Lallemand Finland Oy, Verdera, Eurofins, and KekkiläBVB were engaged. Cooperation extended to other regional and national projects, as well as educational institutions including Livia Vocational School, the University of Helsinki, Aalto University, and Häme University of Applied Sciences.

The project won an award as the most effective development project in the countryside gala of Southwest Finland for March 2023.

Combining research data, advisory support, and farmer experiences helped introduce new sustainable berry production methods. New information on the benefits of tunnel growing and the placement of tunnels in the landscape helped farmers to better plan tunnel designs, making it easier for locals to accept the appearance of the tunnels in the landscape.

EAFRD – funded projects

Programming period: 2014–2020 

Priority: P3 – Food chain and risk management 

Focus Area: Agri-food chain integration & quality 

Funding: Total budget 321 029 (EUR) 

  • EAFRD 107 866 (EUR) 

  • National/Regional 148 957 (EUR)

  •  Private/own 64 206 (EUR) T

Timeframe: 01/09/2019 – 31/08/2023 

Project promoter: ProAgria Western Finland and the Natural Resources Institute of Finland (LUKE)

Documents

Laatumarja: Southwestern Finland – The Leading Producer of Fresh Berries
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(4.8 MB - PDF)
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