The tourism industry must build resilience by adopting sustainable practices, fostering economic stability, environmental preservation, social inclusivity, and leveraging technological innovations to minimize risks and...
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Adventure tourismCoastal, maritime and inland water tourismCultural tourism+40 more
Starting in late 2025, the way non-EU travellers enter the Schengen Zone will undergo a significant transformation. The European Union plans to launch the Entry/Exit...
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Adventure tourismCoastal, maritime and inland water tourismCultural tourism+65 more
As European Tourism Day comes to its conclusion, one message resonates above all others: the future of tourism in Europe is not simply about recovery...
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Adventure tourismCoastal, maritime and inland water tourismCultural tourism+65 more
Across Europe, tourism generates extraordinary amounts of information—figures on arrivals, mobility, spending patterns, visitor flows, environmental pressures, and even shifts in traveller behaviour shaped by...
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Adventure tourismCoastal, maritime and inland water tourismCultural tourism+47 more
Travel demand is no longer shaped in predictable ways. What once emerged slowly through brochures, recommendations or traditional marketing is now formed through a dynamic...
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Adventure tourismCoastal, maritime and inland water tourismCultural tourism+46 more
At European Tourism Day 2026, CEOs from across Europe’s travel, hospitality, and tourism ecosystem shared a clear message: the sector is entering a decisive moment...
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Adventure tourismCoastal, maritime and inland water tourismCultural tourism+45 more
Tourism & hospitality organisations must do more than tick legal boxes if they want to earn real trust and acceptance from travelers when handling their...
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Adventure tourismCoastal, maritime and inland water tourismCultural tourism+40 more
Travel technology has slipped from the margins of tourism to its core. Over two decades, European companies have built platforms that created new markets, empowered...
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Adventure tourismCoastal, maritime and inland water tourismCultural tourism+43 more
The year 2025 marked a pivotal moment in the European tourism sector’s transition toward a more sustainable, resilient, and innovative future. Across the Tourism Transition...
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Adventure tourismCoastal, maritime and inland water tourismCultural tourism+65 more
After several years shaped by disruption, rebound and adjustment, 2025 stands out as a benchmark year for European tourism. While the broader geopolitical and economic...
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Adventure tourismCoastal, maritime and inland water tourismCultural tourism+65 more
